Madison County Federal Credit Union, a financial institution dedicated to serving central Indiana, has partnered with InvestiFi, a digital investment platform designed to deliver seamless investing capabilities within online banking environments.
The partnership has been formed to empower Madison County FCU’s members by offering them access to digital investing tools. Alongside investment options, members will benefit from financial education resources designed to help them make better financial decisions and build long-term wealth.
InvestiFi enables credit unions and community banks to seamlessly integrate digital investing solutions into their digital banking services. Its technology allows users to invest directly from their deposit accounts, providing a frictionless experience that combines everyday banking and investing in one platform.
The collaboration will see Madison County FCU adopt InvestiFi’s digital investing capabilities, enabling members to buy and sell more than 8,600 stocks and ETFs directly from their checking accounts.
InvestiFi CEO Kian Sarreshteh said, “We are delighted to announce our partnership with Madison County Federal Credit Union, a financial institution that is deeply committed to enhancing the banking experience of their members. At InvestiFi we pride ourselves in helping credit unions retain deposits and members while attracting new ones by seamlessly integrating our digital investing solution into their existing digital banking platform.
“We provide institutions with the tools and knowledge to provide the best service possible for their members and guide them on their digital investing journey. We pride ourselves in being the only InvestTech solution that supports investing directly from checking, which is revolutionary for members and their credit unions.”
Madison County Federal Credit Union CEO David Dodd said, “We are committed to supporting our members, making banking as easy and convenient as possible, and our new partnership with InvestiFi reflects this. Financial education is a crucial component of financial success, and we are excited to offer InvestiFi’s innovative educational tools to give our members the insights and resources they need to make smarter financial decisions.”
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