ZestyAI has partnered with the Colorado FAIR Plan to improve insurance access for homeowners struggling to secure coverage due to wildfire and climate risks.
The partnership will achieve this by integrating ZestyAI’s AI-driven risk models—Z-FIRE™, Z-HAIL™, and Z-WIND™—to provide property-specific assessments for wildfire, hail, and wind.
By integrating these models, the Colorado FAIR Plan seeks to improve risk-based pricing and guide homeowners on mitigation strategies.
ZestyAI develops advanced AI-driven risk analytics using data sources such as aerial imagery, historical building permits, geospatial data, and structural attributes.
Its models help insurers assess factors like vegetation proximity, roof condition, and building materials to enhance underwriting, pricing, and mitigation recommendations.
The Colorado FAIR Plan provides insurance solutions for residents unable to secure coverage through traditional means.
The organisation expects to extend coverage to nearly 30,000 families in the coming year, offering risk-aligned policies that better reflect actual property conditions rather than broad classifications.
Regulatory support has played a key role in the initiative. Colorado Insurance Commissioner Michael Conway has prioritised risk-based pricing and transparency to stabilise the state’s insurance market. The adoption of ZestyAI’s AI-driven insights aligns with these efforts by incorporating mitigation factors into underwriting decisions.
By implementing more granular risk assessments, the partnership ensures fairer pricing while equipping homeowners with actionable strategies to reduce their risk exposure. Homeowners investing in mitigation measures may also transition back to the standard insurance market over time.
“This partnership ensures risk assessments reflect real property conditions—not just broad classifications—so homeowners can access both coverage and meaningful mitigation guidance,” said Bryan Rehor, director of regulatory affairs at ZestyAI.
“Our mission is to ensure every Coloradan has access to insurance that reflects their property’s actual risk, not outdated assumptions,” said Kelly Campbell, executive director of the Colorado FAIR Plan. “ZestyAI’s models will help us bring greater fairness and resilience to the market while equipping homeowners with practical mitigation guidance.”
The partnership builds on ZestyAI’s successful collaboration with the California FAIR Plan, which expanded coverage for hundreds of thousands of homeowners in 2024.
Keep up with all the latest FinTech news here
Copyright © 2025 FinTech Global
Investors
The following investor(s) were tagged in this article.
